Manpower has been sidelined and technology driven marketing is the modern day adaptation in retail businesses. As a result of this, retail text message marketing has pronounced itself as a driving force.
Technology is the decisive force which is driving the retail marketing all across the globe.
Text message marketing is one technology that has revitalized the entire concept of retail marketing.
Retail text message marketing is for both large and small retail businesses.
There seems to be no discrimination on part of the marketing channel.
Retailers have landed into the marketing paradigm – They are fully aware of the fact that no other channel than retail text marketing can comfort them with substantial customer reach. Text messaging for retailers is, undoubtedly, an all-in-one solution for all retail entities.
The benefits are countless when we are using text message marketing. For a retailer, every single customer is a potential customer. Therefore, it is very critical not to avoid any of your customers.
So, as a business strategy, retail mass text messaging becomes highly eminent because a text message is supposed to reach the highest number of customers.
Let’s dig in deep to explore where retail SMS marketing can be utilized!
ENTICE YOUR CUSTOMERS
Send text messages to your customers enticing them to avail lucrative discounts and offers.
Customers would be fascinated if retailers send them exclusive offers.
Attracting more and more customers is the ultimate objective for all retail businesses.
Retail text message marketing has turned the tables for all retail stores.
Customers enjoy visiting retail stores only when some amount of attraction has been offered.
The more text messages you will send to your target audience, the more chances are that they will consume your product. It is high time now to unleash yourself in the ever expanding world of marketing.
Entice your customers OR reckon yourself as a misfit.
GENERATE MORE SALES
Retail SMS marketing leverages you to invest less and earn more.
Generating sales were never so hassle free thanks to retail SMS marketing.
Simply revamp your marketing strategies and exploit the channel of SMS marketing.
But there’s always one question that emerges.
What is that instance which makes retail bulk SMS marketing to stand out from other marketing channels?
The answer is a straight forward one!
An SMS can outplay all its counterparts due to its open rate of 94%.
Retailers are witnessing increase in their sales and overall revenue.
STOCK UPDATES & NOTIFICATIONS
Keep your customers up-to-date by sending timely notifications.
Update them about the stock of your retail store.
People indulge in a hectic life don’t prefer visiting a retail store.
Most customers now go for online shopping.
Inform people by sending them regular notifications. Let customers know the status of your stock list.
MOBILE COUPONS
Retailers are smartly maneuvering their business metrics. Retailers use QR code strategy to a larger extent.
Most retailers are fetching customer attention through furnishing amazing discount vouchers or coupons.
Similarly, a concept like TEXT TO WIN is also an addition to retail businesses.
Text messaging for retail stores allows you to cash in – And by sending mobile coupons you can magnetize potential customers.
LOYALTY PROGRAM / SURVEY
For the sake of market growth, a retail business requires quality customer feedback.
Launch a loyalty program for your retail business and collect customer reviews.
Most loyalty programs are analogous to surveys. Customers can easily participate in loyalty programs.
Surveys are often interesting due to their sequence.
Running a loyalty campaign will enable you to fix the loopholes of your retail store marketing strategy.
Especially, it will allow you to be in the customer’s shoes and as a result, you can overcome your shortcomings.
E-COMMERCE
Gone are those when retail businesses were operating only upon physical grounds.
According to a rough estimation, a large number retail businesses have reinvented themselves by having an online presence. Through the merger of retailing and e-commerce, we can say that today, the retail industry has turned into electronic retailing. Retail mass texting can surpass every marketing strategy that is being implemented by retailers.
Despite the fact that Retail business and E-Commerce are two different arenas, we need to keep in mind that SMS marketing for retail stores can produce – overwhelming results.
Retail Text Message Marketing – EXPERTTEXTING
ExpertTexting is facilitating retail businesses with mobile texting services.
With a texting platform, we also provide “Texting Service API” for business empires in more than 200 destinations. At the same time, our customer support is 24/7 available to assist our valued partners.
Meanwhile, retailers are heading towards ExpertTexting for having BULK SMS setup. Feel free to Contact us!
Most importantly, ExpertTexting ensure supreme quality of services & our rates are hard to beat in the industry.