SMS Marketing

SMS Marketing makes bulk promotions easy.

Overview

Marketing is of great significance to any business. The aim of all businesses is to generate profit and revenue. To do this, marketing is the key process which involves constant market research, segmentation, promotion and adaptation in order to boost sales and manage expenditure. Businesses use all the channels at their disposal to attract, inform and convince people about your product or service. SMS marketing is now proving to be the smartest marketing channel for promotions and real-time communication.

What is SMS Marketing?

SMS marketing is one the most effective communication channels today especially for sending out marketing campaigns in real-time. However, they are different from the personal texts you send out to your friends and family. There are some rules and regulations set in place when sending out marketing messages that businesses must comply to in order to send out their campaign. Today, many sectors like Restaurants, brick and mortar stores, education, finance and e-commerce use SMS marketing to send mass notifications and promotions in real-time.

SMS marketing is now one of the most popular and fastest growing marketing strategies in the world. They simply involve the use of text messages in order to attain a defined objective usually in the form of call-to-action. It is commonly used to provide updates, time-sensitive offers, events and alerts to individuals that have opted in to receiving these types of messages from the sender.

Experttexting offers Short Code services to businesses looking to send out marketing or promotional messages to their dedicated audiences. A Short Code is 5-digit number like “27367” that is solely meant for SMS marketing and high-volume texting. They are white listed with the network carriers and they have no limit for sending texts. Furthermore, if you need any assistance in setting up short code services, Experttexting is here 24/7 to assist you. Feel free to engage the live chat support team to learn more about the service and get your marketing campaign started.

Here are a few of many reasons why businesses are choosing to execute SMS Marketing:

No Lead time

Create and Send out thousands of messages to your audience within a few minutes.

Unicode

Language barrier is history. Feel free to send your promotions in any language like Spanish as we support Unicode.

Low cost

SMS Marketing is way more cost-effective than other marketing and advertising channels. With Experttexting, you only have to pay according to your volume requirement.

Open Rate

Text messages have an open rate of 98% which proves how effective and powerful this marketing channel is.

    Join more than 15,000 global brands who have chosen Experttexting as the preferred SMS Marketing service provider;

  • Delivery Rate :

    You can experience a 98% open rate which ensures cost-effective information as well as ROI.

  • Global Coverage :

    With over 200 texting destinations supported, feel free to expand your business across the globe.

  • Back-up Routes :

    Experience no down-time with multiple back-routes for high quality delivery.

  • 24/7 Customer Service :

    Engage with the support team anytime for any queries or technical assistance regarding the service.

    SMS Marketing is one of the most cost-effective marketing channels today and the following reasons are why they work;

  • Real-Time Promotions :

    Unlike other channels like Emails and Social Media, SMS is more direct with an open rate of 98%. This indicates that no one misses out on your promotions.

  • Customer Segmentation :

    You can set up your campaign based on your keywords and set automated response messages based on the subscriber’s action. Customers can simply text in your keyword and sent it to the dedicated short code to receive an automated response when they join.

  • Return on Investment (ROI) :

    You can set up your campaign based on your keywords and set automated response messages based on the subscriber’s action. Customers can simply text in your keyword and sent it to the dedicated short code to receive an automated response when they join.

  • Opt-Outs :

    With the option for uninterested customers to opt-out from your keyword, you can use this to maintain or update your database. Since opt-out customers are automatically removed from your keyword, you can ensure that no further promotions go out to them causing them inconvenience or adding to your cost.

    SMS Marketing is executed via Short Code services and the following are the steps for sending out your campaigns;

  • Create a Keyword :

    Keywords are short words made of letters and/or numbers specifically related to your product or service used to trigger a response. E.g. FOOTBALL. They allow your customers or group members to join your group messaging contact list from their own phones with opt-in options from different sources like your website, event or facility. If you already have a dedicated list, you can upload them into your keywords and proceed to setting up your campaign.

  • Set up your Campaign :

    You can set up your campaign based on your keywords and set automated response messages based on the subscriber’s action. Customers can simply text in your keyword and sent it to the dedicated short code to receive an automated response when they join.